Brand Partnerships & Product Features
About the Journey
Starting November 1st, The First Big Wander takes off from Massachusetts for a 30-day, unscripted road journey exploring haunted history, sacred landmarks, and hidden roadside culture across America.
With a highly engaged, daily-voting community controlling our route, food, and pit stops, your product won't just be packed—it will be integrated into daily video updates, social posts, and live road check-ins.
IMPORTANT DEADLINE FOR BRANDS:
All sponsored gear and products must be received by October 31st at our Massachusetts prep base to ensure inclusion in the official trip loadout and launch content.
Sponsorship Tiers
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Title Driver
Best for high-value equipment like portable fridges, power stations, dash cams, or car rooftop gear.
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Road-Tested
Best for gear, tech accessories, snacks, coffee, or outdoor apparel.
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Location Sponsor
Best for roadside attractions, haunted hotels, historic diners, or local ghost tours.
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Pit-Stop Partner
Perfect for local businesses, niche product brands, or key supporters.
ROAD-TESTED
Best for gear, tech accessories, snacks, coffee, or outdoor apparel.
Load out Highlight: Featured in the pre-departure "Packing the Car" unboxing video & social posts.
2x Organic In-Use Features: Naturally integrated into video updates during the trip (e.g., using a multi-tool, showing daily coffee gear setup).
Gear Page Placement: Clickable link and brand banner on our official website gear section for the duration of the trip.
TITLE DRIVER
Best for high-value equipment like portable fridges, power stations, dash cams, or car rooftop gear.
• Category Exclusivity: Be the exclusive partner in your product category for the entire 30-day expedition
• Load out Highlight: Featured in the pre-departure "Packing the Car" unboxing video & social posts.
• Organic In-Use Features: Naturally integrated into videos during the trip (e.g., getting drinks out of the portable fridge)
• Dedicated Integration (4x Total): Featured prominently in weekly video updates showing how essential the product is to daily road life.
• Gear Page Placement: Clickable link and brand logo on our official website gear section for the duration of the trip.
LOCATION SPONSOR
Best for roadside attractions, haunted hotels, historic diners, or local ghost tours.
• Destination Feature: A dedicated video segment, blog post, and live check-in filmed exclusively on-site at their venue.
• Community Route Integration: Featured as an official choice in the daily Co-Pilot or Navigator destination polls for your audience to vote on.
• Permanent Map Placement: Marked as an "Official Wander Stop" on your website's interactive trip map.
• Why it works: Lets local businesses along potential routes sponsor the trip in exchange for driving tourism and direct foot-traffic visibility.
PITSTOP PARTNER
Perfect for local businesses, niche product brands, or key supporters.