Brand Partnerships & Product Features

About the Journey

Starting November 1st, The First Big Wander takes off from Massachusetts for a 30-day, unscripted road journey exploring haunted history, sacred landmarks, and hidden roadside culture across America.

With a highly engaged, daily-voting community controlling our route, food, and pit stops, your product won't just be packed—it will be integrated into daily video updates, social posts, and live road check-ins.


IMPORTANT DEADLINE FOR BRANDS:

All sponsored gear and products must be received by October 31st at our Massachusetts prep base to ensure inclusion in the official trip loadout and launch content.

Sponsorship Tiers

  • Outlet

    Title Driver

    Best for high-value equipment like portable fridges, power stations, dash cams, or car rooftop gear.

  • microphone

    Road-Tested

    Best for gear, tech accessories, snacks, coffee, or outdoor apparel.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and circle lines.

    Location Sponsor

    Best for roadside attractions, haunted hotels, historic diners, or local ghost tours.

  • Geometric drawing of an outline square with sections divided by vertical, horizontal, and diagonal lines.

    Pit-Stop Partner

    Perfect for local businesses, niche product brands, or key supporters.

ROAD-TESTED

Best for gear, tech accessories, snacks, coffee, or outdoor apparel.

  • Load out Highlight: Featured in the pre-departure "Packing the Car" unboxing video & social posts.

  • 2x Organic In-Use Features: Naturally integrated into video updates during the trip (e.g., using a multi-tool, showing daily coffee gear setup).

  • Gear Page Placement: Clickable link and brand banner on our official website gear section for the duration of the trip.

TITLE DRIVER

Best for high-value equipment like portable fridges, power stations, dash cams, or car rooftop gear.

• Category Exclusivity: Be the exclusive partner in your product category for the entire 30-day expedition

• Load out Highlight: Featured in the pre-departure "Packing the Car" unboxing video & social posts.

• Organic In-Use Features: Naturally integrated into videos during the trip (e.g., getting drinks out of the portable fridge)

• Dedicated Integration (4x Total): Featured prominently in weekly video updates showing how essential the product is to daily road life.

• Gear Page Placement: Clickable link and brand logo on our official website gear section for the duration of the trip.

LOCATION SPONSOR

Best for roadside attractions, haunted hotels, historic diners, or local ghost tours.

• Destination Feature: A dedicated video segment, blog post, and live check-in filmed exclusively on-site at their venue.

• Community Route Integration: Featured as an official choice in the daily Co-Pilot or Navigator destination polls for your audience to vote on.

• Permanent Map Placement: Marked as an "Official Wander Stop" on your website's interactive trip map.

• Why it works: Lets local businesses along potential routes sponsor the trip in exchange for driving tourism and direct foot-traffic visibility.

PITSTOP PARTNER

Perfect for local businesses, niche product brands, or key supporters.

1. "The Full Tank" (Gas Sponsor)
• A 5–10 second video shoutout filmed directly at the pump while refueling.
• Social tag and Company link in that day's social post and website log.

2. "The Midnight/Early Morning Shift" (Coffee & Energy Sponsor)
• On-camera "cheers" / sip shoutout driving clips
• Social tag and Company link in that day’s video description.

3. "The Roadside Table" (Diner / Lunch Sponsor)
• Dedicated shoutout during the daily lunch/food video log.
• Social tag and Company link in that day’s video description.
• Placement on that day's Audience Food Poll screen ("Lunch Poll Brought To You By [Brand]").

4. "The Pit-Stop Snack" (Snack / Jerky / Beverage Sponsor)
• A 5–10 second video shoutout filmed during purchase or opening/sampling product
Social tag and Company link in that day’s video description.